The impact of COVID-19 on F1's business in 2020, in numbers + comparison to 2019 and 2018 Formula 1 hosted 17 races in the 2020 Formula 1 season after the COVID-19 pandemic forced a revision The races were contested between July-December 2020 Liberty Media reports an average of 87.4 million viewers per race Liberty Media… …
Tag: Sponsorship
The Heineken – Formula 1 deal will offer the beer company two official titles – Event Title Partner and Global Beer Partner. But the way this partnership has been positioned, …
*After a handful of readers not being able to decipher the humour in this post, here's my declaration to state the obvious. Enjoy reading and hopefully you'll laugh along too.* Mumm decided …
After a three week break, the Inside Line F1 Podcast is back with their 40th episode of the 2015 F1 season! This season has been about Lewis Hamilton - his …
The 2015 Monaco Grand Prix caused quite a stir even before Lewis Hamilton’s botched tyre strategy did. It was when ‘grid boys’ took to their slots while waiting for the drivers …
Mclaren is in trouble. On track, and off it! Or so we think! After failing to compete at the front end of the grid in the 2014 Formula1 Season, the …
It’s that time of the year! The time when Indian brands will come forward and announce their associations with various Formula1 teams for the 2012 Indian Grand Prix. Sports Marketing …
Vodafone organized their ‘Speedfest’ in Mumbai today, in which the 2008 Formula1 World Champion Lewis Hamilton had the headline act. Hamilton came, did what he does best and probably left …
Unconfirmed reports via a prominent Indian sports business website claim that Airtel has signed up as the ‘title sponsor’ of the Indian Grand Prix. The news was unconfirmed by the …